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A Fresh Perspective on User Testing

- Monday, August 20, 2012 |

This is the perfect time for web entrepreneurs to start a business. There's a sizable market to interact with, and building a web app is only getting easier. However, even if you're lucky or well connected enough to kickstart the project, one of the things you may struggle with is user testing. It might seem impossible for micro-entrepreneurs to conventionally test their products when they have almost zero budget and a small team of developers and designers. The good news is - with a little creativity and a deeper understanding of the lean startup methodology, user testing can easily become a fun and painless part of turning ideas into products.

We will show you how to see user testing through a new set of eyes, how to put the lean startup philosophy to use and how to help make sure you've got the right tester in your team.

Ad-hoc usability tests
"Ad-hoc Usability Testing" by Vasile Cotovanu, on Flickr
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Understanding Users - 3 Non-Design Principles Applied in UX Design

- Monday, May 09, 2011 |

Our understanding of people is relative to the context we find ourselves in and often limited to it. It's a basic cognitive bias. In web design, the context is usually the interface and our understanding of the people interacting with it is described by usability metrics. Nonetheless, a UX designer's understanding of people needs to go beyond the context of user analytics and usability metrics.

In this article we are going to talk about 3 essential non-design principles that designers need to be aware of when creating interfaces that are meant to be compelling and accessible at the same time.

Day 303: My Identity
My Identity by: Kathryn
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